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Justin Emig
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Category: marketing

Big Game Advertisers STILL Fumble, even with an Absence of Storylines

7 February, 2016 Justin Emig Leave a comment

Today marks the 50th anniversary of the “Big Football Game that happens once a year and is a big spectacle”…

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Posted in: marketing Filed under: advertising, big game, marketing

Why Google Really Doesn’t Need @alphabet on Twitter

9 September, 2015 Justin Emig Leave a comment

Similar to have the media destroyed Google after the announcement of Alphabet, swift searching pundits also pointed out that Alphabet…

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Posted in: marketing

Why Google REALLY Doesn’t Need Alphabet.com

23 August, 2015 Justin Emig Leave a comment

Unless you have been living under a rock for the past week (and if you were living under a rock,…

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Posted in: marketing

rCommerce: Bringing Retail to the New Century

24 March, 2015 Justin Emig Leave a comment

As I sit here writing this, eCommerce is all the rage, despite contributing only about 6-7% of purchases. The other…

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Posted in: marketing

My 3 Words for 2015

10 January, 2015 Justin Emig Leave a comment

For several years, I have sat back and watched the likes of Christopher Penn, Mitch Joel and many others share…

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Posted in: marketing

Low Moments in Marketing: Dave and Buster’s Racist Tweet

30 November, 2014 Justin Emig Leave a comment

I love ads… I see ads all the time. I am continuously watching commercials and pre-roll videos, listening to Pandora…

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Low Moments in Marketing: Walmart.com’s Fat Girl Costumes

1 November, 2014 Justin Emig Leave a comment

I love ads… I see ads all the time. I am continuously watching commercials and pre-roll videos, listening to Pandora…

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Posted in: marketing

The slippery slope of incentivizing customer service

28 October, 2014 Justin Emig Leave a comment

I have been a satellite radio customer for almost 8 years. Having upwards of a 90-minute commute for many years…

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Posted in: marketing

The A la Carte Economy and the Death of Packages

3 August, 2014 Justin Emig Leave a comment

As someone who is an active DirecTV subscriber, Netflix subscriber, Amazon Prime member and frequent RedBox consumer, the engaging nature…

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Posted in: marketing

Apple buys Beats, Google buys Songza… What’s so attractive about Streaming Services?

20 July, 2014 Justin Emig Leave a comment

The Roller Coaster of Music Remember the time where we had to plan our weekend activities for the Tape/CD release…

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Posted in: marketing

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